Thailand Trending
The Thai government under Prime Minister Srettha Thavisin is working to enhance the country's soft power and reinvigorate a stagnant economy, with a particular focus on tourism and consumption.
Thailand’s soft power splash
By William Jones and Daniele Carminati
The Thai government under Prime Minister Srettha Thavisin is working to enhance the country's soft power and reinvigorate a stagnant economy, with a particular focus on tourism and consumption. While initiatives like an extended Songkran Water Festival may deliver benefits in the short-t…